As the organizer of leading international trade fairs, NürnbergMesse sees itself not only as a stage for innovation, but also as an active shaper of change. And so, at the “SustaiNable Conference” held in Nuremberg, it acted as a source of inspiration for the first time—with a joint presentation by Christopher Boss, Executive Director of EUROGUSS, and Franjo Wöstmann, CEO of Cast Coil GmbH. The presentation was entitled: “From melting point to turning point – die casting between crisis and innovation.”
The aim was to show how an often underestimated industry can become a blueprint for sustainable transformation – and how important platforms such as EUROGUSS are in making solutions visible and stakeholders effective. Boss and Wöstmann focused on specific levers and perspectives.
EUROGUSS: Platform, catalyst, driving force for the future
EUROGUSS, which addresses not only the automotive industry but also sectors such as the traditional construction industry, furniture industry, aerospace, and mechanical and plant engineering, is not only a trade fair but also a catalyst for the entire industry. With around 700 exhibitors, 15,000 trade visitors, and offshoots in Mexico, India, and China, it is the international showcase for the industry—but also its strategic pacemaker. “We see ourselves as co-creators of the transformation,” says Christopher Boss. He adds that formats such as the “Executive Circle” are designed to promote exchange on future topics, connect European companies, and share knowledge.
According to Boss, another key goal is to inspire the next generation and its “bright minds” to join the industry. This is because, although modern die casting is highly automated, clean, and technologically sophisticated, it is often still associated in the public eye with loud, dark, and dirty foundries. “We want to show that this industry is not a thing of the past, but is making a real contribution to the future,” he explains.
