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Emotional reunion at trade fairs worldwide

Around the globe, the subsidiaries of NürnbergMesse organized trade fairs and congresses in autumn. In Greece, India and Brazil, people celebrated the reunion of their industries. It became clear why trade fairs are so important right now. Part II

"Morale Booster" BIOFACH!

BIOFACH INDIA finally took place again in New Delhi in autumn after a one-year break. The successful offshoot of the world's leading trade fair from Nuremberg has already been established in India for twelve years. Due to the Corona pandemic, this success story had to be interrupted recently.

The Indian organic industry reacted accordingly enthusiastically to the taking place of the exhibition: "After a break of two years, BIOFACH is a morale booster for the entire organic industry and we thank NürnbergMesse India for this. India is one of the countries with the highest number of organic farmers and we have a lot of scope as the entire land is available for organic farming," said Mayank Parihar, Managing Director, Sikkim IFFCO Organics. The first edition of BIOFACH INDIA since the Corona pandemic saw the participation of nearly 100 exhibitors and around 3,000 visitors.

Trade fair trio for the restart

NürnbergMesse Brasil attracted particular attention at the restart of the exhibition: the subsidiary made an impressive return from the forced break at Corona with an exhibition trio consisting of FCE Cosmetique, FCE Pharma and PET South America. A total of around 29,000 visitors came together in São Paulo for the three events for the pharmaceutical industry and the pet industry. This is already 62 percent of the pre-Corona attendance. For the colleagues of the Brazilian subsidiary, this is an important sign: Their customers are still enthusiastic about the trade fair as a marketing tool.

You can find the first part on the autumn trade fairs in Greece here: Emotional reunion at trade fairs worldwide - part I

Maximilian Hensel
Online Editorial // Press Officer, Corporate Communications
All articles of author

Image credits:

  • NürnbergMesse